About

The Greenwool brand was established in 2020 in Prato, building on the sixty-year experience of the Maffii family in the textile and manufacturing sector. The company blends future and tradition, technological and experiential dynamism, and unique know-how, enriched by the inimitable history of Prato’s textile district.

Reactivity and listening skills are fundamental values for us. We are always ready for new professional challenges and strive to meet our customers’ needs by developing customized proposals tailored to their market segments and expectations.

Over the years, our team has specialized in creating Autumn-Winter collections that combine elegance, quality, comfort, style, and sustainability. Each of our fabrics is soft, breathable, naturally insulating, and meticulously finished. These added values are all guaranteed by the excellence of Made in Italy craftsmanship.

Our strictly ecological fabrics combine quality and environmental respect, sourced from raw materials selected with a commitment to sustainable ethics.